Donor Relations Specialist

Dayton Children’s Hospital

Job Summary Reporting to the Director of Major & Planned Gifts, the Donor Relations Specialist...

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CUSO Marketing Specialist


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Marketing & Communications Manager

Ronald McDonald House Charities Dayton

RMHC DAYTON JOB DESCRIPTION JOB TITLE: Marketing & Communications Manager SUPERVISOR: Dev...

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Agency Marketing Associate


Agency Marketing Associate TriComB2B, a regional leader in marketing and advertising technical prod...

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September 2017 Print

Trending topics


September is Ethics Month in PRSA. Bob Sadoski, the ethics officer at PRSA Dayton, offers some helpful insights to help us uphold our ethical standards as communication professionals. As he states, “From slander to plagiarism to “fake news,” there’s [unfortunately] never a shortage of topics.” Read More 

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Tips and Tricks


Samantha Elder, Communications Specialist and PR Entrepreneur shares her top five lessons she learned over the course of her PR career. Read More

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Susan Kaiser, Chapter President, shares what she learned during her time at the PRSA International Conference and Leadership Rally. Specifically, from speaker Elise Mitchell who expressed the importance of having goals, but also the journey to reaching them. Read More

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Upcoming Events


Join us to hear from Chris Wire, CEO and Executive Creative Director of Real Art, on crafting your brand. The event is October 19th from 11:30AM to 1PM at the Dayton Country Club. Register here.


Join us for a holiday happy hour! One drink ticket for a house wine or beer will be provided and then guests will have access to a cash bar. Light appetizers will also be served.

Please bring a toy/gift for a child between the ages of 9 and 18. The gift should be new and unused and unwrapped. They will be donated to For Love of Children (FLOC). Register here.

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Agency Marketing Associate

TriComB2B, a regional leader in marketing and advertising technical products and services, is seeking a highly motivated marketing professional to serve as its Agency Marketing Associate. This role is responsible for increasing the agency’s visibility in its served markets and creating engagement opportunities for prospects and customers. 

We’re looking for a perfect fit for the team that has been recognized by BtoB Magazine as a Top Agency in America three times and has earned the Dayton Business Journal’s Best Places to Work award five times. If you’re a self-starter with strong project management and interpersonal skills, this position is right for you. A good understanding of marketing principles is a must.

Areas of Responsibility and Duties

  • Agency public relations, social media, paid media
    • Identifies news release opportunities for distribution and/or placement on agency website
    • Maintains, monitors and acts on agency awards calendar: identifies and coordinates collection of relevant agency work; writes and uploads/delivers submittals
    • Drives agency social marketing efforts across all platforms; sets goals and monitors
    • Identifies speaking engagements and article opportunities in cooperation with agency principal
    • For these activities, engages with PR director for guidance as needed
    • Manages and coordinates any paid media opportunities
  • Website
    • Keeps website updated with new content, portfolio items and video (coordinates with necessary creative and marketing technology resources); note that this requires attention to agency activity and significant client deliverables worthy of website placement
    • Reviews site analytics and looks for issues and opportunities to improve performance
    • Liaises with digital marketing team regarding on-site and off-site opportunities for improvement; reviews reports and provides high-level observations and recommendations as part of ongoing search marketing efforts
  • Demand generation
    • Sets up necessary lead nurturing workflows within HubSpot
    • Identifies and coordinates content requirements to support program
    • Executes and monitors activities
  • Content creation
    • Looks for opportunities to create new content with agency subject matter experts
      • Drives agency blog efforts 
      • Coordinates original graphic creation using internal and external resources
      • Develops ideas for fresh video content from day-to-day activities to planned subject matter interviews
    • Maintains consistent messaging and tone in line with agency guidelines
  • Other
    • Supports community engagement activities
    • Manages marketing plan for agency; establishes specific, measurable, achievable, realistic and time-bound goals for marketing activities
    • Keeps CRM records current
    • Creates a dashboard with metrics and calendar of all key marketing activities for visibility; meets with public relations director and agency principal at established intervals to review progress and understand activity horizon
    • Manages budget
    • Looks for new opportunities to increase visibility and enhance agency image

Qualifications and Characteristics

  • Bachelor’s degree 
  • 3-5 years of experience in agency or marketing-related functions, preferably in business-to-business 
  • Ideally possesses basic knowledge of Adobe Suite or similar creative software
  • Ideally has working knowledge of photography or video production equipment
  • Works well with others; this position requires working with nearly every agency resource plus some outside partners
  • Multitasks and has good project management and organizational skills
  • Has a strong work ethic in a team environment; is a self-motivated go-getter who can drive projects to completion while respecting other perspectives and personalities
  • Exercises common sense 
  • Doesn’t take self too seriously; possesses a good sense of humor
  • Friendly, cheerful disposition. In some respects, this position represents the voice of the agency, so you must exude a confident, positive energy.


Job posting:


To see the full listing and to apply:



JOB TITLE: Marketing & Communications Manager 
SUPERVISOR: Development Director 
CLASSIFICATION: Exempt, 40+/week – flexibility required 
SALARY RANGE: $32,000-$45,000 annually

The Marketing & Communications Manager is responsible for the planning and implementation of Ronald McDonald House Charities Dayton’s internal and external communication and public relations strategy. This position will be fully accountable for advancing the organization’s brand and increasing community engagement with RMHC. Other primary responsibilities include: enhancing donor stewardship touches and building community support through electronic newsletters, annual reports, press releases and media relations, website management and content development, e-marketing, social networking, and other public relations and marketing initiatives.   


  • Excellent communication and writing skills, with the ability to quickly grasp the organization’s “voice”
  • Inter-personal/team effectiveness
  • Self-starter
  • Administrative/organizational excellence
  • Action-oriented and results-driven
  • Ability to manage multiple projects efficiently
  • Computer competency
  • Web design competency


Communications & Public Relations

  • Research, write, implement, and measure an annual and long-term strategic marketing, communications, and PR plan
  • Develop marketing plans for new and established programs and initiatives
  • Manage both the creative and administrative functions of the RMHC website to ensure all information is updated and relevant
  • Create materials that reflect and advance the Ronald McDonald House Charities brand and image for both internal and external use
  • Coordinate, write and edit the content and publication of print and electronic newsletters and annual report
  • Serve as House liaison with printer and mail house entities
  • Work across all departments, and with outside graphic designer, to create marketing materials geared towards donors, volunteer, guest families, etc.
  • Promote Ronald McDonald House Charities Dayton by speaking to groups and organizations as appropriate and developing content to train staff and volunteers to represent the House, Family Room and the overall organization effectively
  • Oversee the RMHC Dayton/McDonald’s relationship which includes management of the McDonald’s Ad Hoc Committee and managing the implementation of McDonald’s related promotions and initiatives through coordination with McDonald’s third-party marketing and PR service providers
  • Manage all aspects of McDonald’s restaurants’ donation box and Round-Up programs, including collections, repairs, replacements, and reporting
  • Serve as RMHC liaison to promote McDonald’s fundraising activities which benefit the Ronald McDonald House Dayton
  • Oversee the RMHC Vehicle Donation Program, including program promotion and vendor relations
  • Send press releases and follow up with key contacts to promote fundraising events, House activities, and general brand awareness

Social Media

  • Develop, plan, coordinate and manage e-marketing and social media efforts for the organization, including maintaining RMHC brand standards and House “voice” across all social platforms
  • Conduct regular engagement on social media by promoting family and volunteer stories, donor on-site activities, fundraising events, third-party events and other press/PR opportunities
  • Work across departments to gain content for social media posts
  • Develop organization-wide content calendar for social media posts and information distribution

Special Events

  • Assist with developing event marketing materials and engaging media, planning and implementation of technical and communications support of events including website content, PR/marketing, and social media
  • Provide electronic communications support during special events
  • Serve on event committees and attend events providing marketing communications support as needed
  • Assist with post event activities to evaluate success and challenges
  • Lead any special event components as directed by the Development Director


This job operates in a professional office environment. Employee must be able to sit for extended periods of time. Work at fundraising events may be indoors or outdoors, during evenings and weekends and possibly in hot and wet weather. In conjunction with certain events, employee may be required to lift packages up to 30 pounds and stand for long periods of time. 


  • Bachelor’s Degree in marketing, communications, or other media background
  • Minimum of three years related experience
  • Proficient knowledge of website systems, preferably WordPress
  • Strong strategic thinking and planning skills
  • Excellent written and verbal communication skills
  • Proficient working knowledge of Microsoft Office and Adobe Creative Suite
  • Thorough knowledge of social media tools and content management systems including Twitter, Facebook, YouTube, Instagram, and MailChimp. Raiser’s Edge experience a plus.
  • Passion for the RMHC Mission
  • Established relationships with local media.
  • Valid driver’s license, auto insurance and cellular phone are required

Please email cover letter and resumes to [email protected].


Job Summary

Reporting to the Director of Major & Planned Gifts, the Donor Relations Specialist is responsible for successfully developing and overseeing implementation of a creative and strategic donor relations plan that enriches relationships between donors and hospital. The primary objectives of this position are to identify and enhance donor relations initiatives, especially for major and planned gift donors; steward key stakeholders; create meaningful donor communications, coordinate grateful family interactions and manage donor recognition programs. This position will support major gift initatives, capital campaigns and planned giving program for Dayton Children's. This role will also require a great deal of collaboration with broader development team, marketing and other internal constituents.

Job Duties and Responsibilities

1.     Donor Relations/Stewardship - 40%

- Develop, regularly review and oversee implementation of department wide donor relations plan that enriches relationships between donors and hospital
- Work with gift officers to create and implement personalized stewardship plans for top donors
- Manage a stewardship portfolio of existing donors and key stakeholders
- Conduct research on best practices and provide data for developing long-term stewardship plans
- Manage production and delivery of impact reports, update mailings, videos and other stewardship materials to educate, engage, inspire and thank major/planned gift donors
- Facilitate tours, physician meetings, ambassador thank you’s and other high impact engagement opportunities with donors, as appropriate
- Recommend and develop acknowledgement strategies that ensure major/planned gift donors are thanked in timely and meaningful way (i.e. thank you letter updates, thank you call program, letters from physicians, etc.)
- Lead series of stewardship and cultivation events to engage top prospects and donors (including ABG, campaign and major gift donors)
- Plan targeted engagement events for various constituencies, including former board members and professional advisors
- Prepare event briefing documents for hospital president, volunteer leaders and development staff
- Assist with managing and stewarding key volunteer groups including professional advisors, clinician allies and campaign volunteers
- Manage donor relations budget

2.     Donor Communication - 40%

- Collaborate with marketing to develop donor materials for campaigns and other major gift initiatives
- Coordinate planned giving marketing and communication efforts
- Assist with crafting media releases, blog posts and other communication to announce leadership gifts, campaign milestones, etc.
- Make recommendations and write articles for Dayton Children’s electronic and print publications related to events, donor recognition and fundraising successes, as needed

3.     Project Management & Support - 10%

- Manage projects that support the campaign, major/planned gift program, and larger foundation.
- Lead coordination of special projects, as assigned.
- Provide donor relations expertise and support for other projects and initiatives as needed.

4.     Donor Recognition - 10%

- Oversee donor recognition for capital campaigns, major gift initiatives and ETM/ABG Societies
- Track master list of naming opportunities and coordinate with facilities department on size and location of signage
- Work with gift officers to confirm sign language
- Provide input on donor recognition guidelines and policies

Performs other duties as assigned.

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